Allëdjo

Founded in 2018, by Kassim Lassissi, Allëdjo is a menswear clothing line made in Africa - designed and produced in Dakar, Senegal. ALLËDJO means wanderlust, nomad, or traveler in Yoruba, the mother tongue of the founder. Yoruba is a language spoken in West Africa, principally in Nigeria and Benin.

The brand has been founded with a desire to merge a passion for travel and exquisite apparels. Each collection is dedicated to a destination and its culture. Our brand embodies the man on the move, with a deep concern for sustainability and the preservation of cultures. We also identify to the apparent simplicity of yet complex designs.

« People come, live and go ». And we are here to celebrate the diversity of the world.

We aim to give visibility to African craftsmanship, delivering the highest quality of products and developing the textile production industry on the continent by offering long-term job opportunities and to celebrate cultures around the globe. We are convinced that there is no better way to achieve this goal than by opening Africa to the rest of the world and celebrating all the other cultures.